While US business owners may feel anxious or unsure amid the COVID-19 pandemic, they should resist institutional paralysis and use this time to prioritize operations, protect the health and mental wellbeing of employees, and plan for recovery, experts say.

“Businesses can prioritize the services they provide if they are short-staffed or do not have all the supplies needed and identify alternative suppliers, if feasible,” said Lisa Koonin, DrPH, MN, MPH, senior advisor to the US Centers for Disease Control and Prevention’s (CDC’s) pandemic response team and founder of Health Preparedness Partners in Atlanta. She said that planning for COVID-19 is “very similar” to planning for an influenza pandemic.


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