Society’s pseudoscience-fueled mythos of weight loss makes detox tea products attractive to celebrity influencers. And that’s dangerous.

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By S. Bryn Austin, professor at Harvard’s School of Public Health

Admittedly, I do not have my finger anywhere near the pulse of pop culture. I just figure if there’s anything I really need to know going viral through social media, my grad students will let me know. Maybe not the most reliable way for a scientist to gather data, I know, but it seems to be working. This week, it’s actually taught me an important lesson that I never learned through all my years of public health training: Celebrity takedowns of pseudoscience beat a mountain of data every time.

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